LIFE, LATELY

The real life behind the brand life. This one’s personal. A mix of wellness, motherhood, beauty, routines, and the not-so-perfect stuff most founders don’t post about.

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Pretty Doesn’t Scale

HOT TAKES

Before-and-after branding comparison showing plain bottled water versus Liquid Death cans, illustrating how bold differentiation outperforms generic aesthetic design.

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Building the First Collision Repair Platform: Inside CrashBay’s Rebrand + Fundraise

THE WORK

CrashBay digital platform interface connecting repair shops, carriers, and drivers across the collision repair marketplace by Tiffany Cooley, Fractional CMO

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Women Redefining Leadership: What Comes After the Climb

HOT TAKES

Tiffany Cooley speaking on a women’s leadership panel at the Tempo Waukesha event, discussing how mid-career women are redefining leadership and building new models of work.

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